home  |  e-mail list  |  back issues  |  store  |  contact/questions

Inside...

Welcome
by Norman Hedman
...page 1

Changing the World
2006 Black Ball with Alicia Keys...page 2

NAMM and IAJE
Norman makes his rounds at two big industry events
...page 3

Reviews: American Museum of Natural History and "Garden of Forbidden Fruit"
Two "thumbs-up!"

...page 4

Listen to your Body
by Norman Hedman
...
page 5

PSA Benefit
Tropique steps up for a great cause
...page 6

 

SIGN UP NOW!
Click here to join Norman's e-mail list so that he can alert you when the newsletter has been updated!

Visit Norman's
MySpace page and sign up as a friend!

Norman Hedman
proudly endorses

Drum Thrones


PR/Booking Information
636.397.5108
314.766.5299
dawn@deblaze.com


powerlight@nyc.rr.com


Distribution for
PowerLight Media

All photos by Dawn DeBlaze

Changing the World

Norman joined a cast of celebrities, including Alicia Keys, David Bowie, Damien Marley, Angelique Kidjo, and so many more at the third-annual Black Ball. The goal? Help Keys turn this annual event into a million-dollar fundraiser to help AIDS orphans in Africa.

The event was a great success.

Interspersed between the performances were film clips of the Keys' recent trip to Africa, where she visited clinics in Durban, South Africa, and Kampala, Uganda.

Said Keys in an MTV interview, "you go and you experience it, and you really feel what’s happening and what we’re doing, how you help by just being there. You feel a connection to it.”

Keys added, “musically, it’s the bringing together of a whole world of people that you will probably never see on the same stage ever again.”

Keys is trying to bridge worlds in more ways than one. Like Bono, Jay-Z and Madonna, she’s on a mission to raise awareness about what’s happening in Africa, particularly with the 12 million orphans left by the AIDS pandemic. The money raised by this fundraiser “goes directly to the people,” Keys assured, to provide anti-retroviral medicine, staff clinics, and to build orphanages.

One of the Black Ball honorees, Carol Dyantyl, who Keys calls “Mama Carol,” looks after 900 children in an orphanage in Soweto, South Africa, called Ikageng Ministries. “There’s a huge orphan problem,” Keys said. “It’s a reaction to what happens when you can’t get the medicine to everyone. Families pass away."

Moved by one particular child’s story, Keys has written a new song in his honor. Sudi, whose family lives in the slums of Mombasa, Kenya, was 17-years-old and infected with HIV but didn’t receive any medication until he was 14. His growth was so stunted, he looked 9-years-old because he was less than four feet tall.

Alicia is not ready to share the song just yet — she feels like it’s too close to her heart at the moment — but she did share her time with Sudi via footage she aired on “The Oprah Winfrey Show.” In response, Oprah’s Angel Network raised $250,000, and Key’s fan club raised $4,000.

Click photos to enlarge:
Norman with Alicia Keys Erika Rose, Alicia Keys,
and Dawn DeBlaze
Norman and
Angelique Kidjo
     
Norman with
Kerry "Krucial" Brothers
Kerry, Alicia, and Norman Norman and his wife,
Michelline
     
   
Norman, Omas, and
Erika Rose
   

-- Go to page 3 --

Created and promoted by Orkin Marketing Consultants, LLC. All content ©2007 Norman Hedman